The more AI automates, the more human creativity matters.

I'm Jake Lemkowitz, a Copywriter and Creative Director with 12+ years helping clients like Nike, Google, J.Crew, and Eli Lilly create work that moves culture. I'm currently a Creative Director at R/GA, where I lead global teams across some of the world's most complex, high-stakes brands.

I've spent my career helping brands find new ways to connect with people. Scroll down to see some of that work.